Protests Accomplish Nothing

Protests Accomplish Nothing

It appears that protesting has become a career choice in this country so I thought I would rerun this one from late last year.

This is a follow up post to all you millennials who decided to throw a tantrum over not getting your way in this year’s election.

Here is another tidbit of information you may learn someday after you leave your “safe space” and experience the harsh realities of earning a living.

Protests don’t work!

Plain and simple they accomplish nothing other than boosting media ratings, which increases advertising revenues, which makes more money for big business. Continue reading

Content Marketing – I Get It

I think I finally understand content marketing at a gut level.  The light bulb went off the other day as I was watching a YouTube video, The Scarecrow posted by Chipotle Mexican Grill.

I have read countless articles and blog posts that talked about the subject of content marketing. I understood when they wrote about interesting content and engaging customers and fans, etc.

But today the “simple, stupid” part of it finally hit me, the basic reason as to why and what content marketing is all about.

When I was growing up you had television and radio as your electronic entertainment. That’s it.  They were the YouTube, Vimeo, Vine, itunes, Reverbnation, Spotify , etc. of my younger days. Continue reading